Tali Digital Branding Solutions showcased a rich selection of branding options that companies can use to advertise effectively and in exciting ways at the Modern Marketing Expo (11 – 13 September 2019, Gallagher Convention Centre).
The company supplies premium high-quality commercial printing services and customised promotional display products. Beyond banners and billboard printing, they showcased a rich selection of branding options that companies can use to advertise effectively and in exciting ways.
OCD Marketing introduced the 3D Hologram fan display at the Modern Marketing Expo (11-13 September 2019, Gallagher Convention Centre).
The 3D Hologram OCD Fan Display is an innovative way of promoting your brand. It is user-friendly with intelligent control and comes in different sizes. OCD has in-house designers available to assist companies with their 3D images and a team to install the fan.
The 3D Hologram fan has one year warranty and can be used at hotels, banks, restaurants, bars, museums, airports, shopping malls, gyms, cinemas and more.
Pop Up Products dtand at the Modern Marketing Expo
Pop Up Products highlighted ways in which companies and individuals can expose their brands at the Modern Marketing Expo, which took place from 11-13 September 2019 at the Gallagher Convention Centre.
Pop Up Products has a variety of branding products such as display banners, gazebos and parasols. They also do large format sports and events branding as well as supply highly visible, cost-effective company corporate exposure via their branded car windscreen shades, shopping bags, bunting, Flipper Banners and more.
The Changer – a media solution that shows a before and after version of a product or solution – was highlighted by Pocket Media Solutions at the Modern Marketing Expo that took place from 11-13 September 2019 at the Gallagher Convention Centre.
The Changer is perfect for company/organisation rebranding as you can have the old logo and change it into a new logo in one swift move and one graphic. It captures attention, so much so that consumers enjoy playing with – and keeping – them. It is a great way to ensure campaign longevity when the tab is pulled to reveal a specific message.
Customisation options include:
Changing name and/or branding and/or logo – pull the tab to see our new look.
A handy guide.
Social Media URLs.
A brand/product evolution story.
A message on a door-hanger or a bottle-hanger.
Unique invitation to an event or as a wedding invite.
The Changer is ideal for a before and after advert – it allows people to see a scenario from two contrasting angles. It can offer tips on how to bridge the divide between print and digital and can include QR Codes, Augmented Reality applications, changing brand images or social media URLs.
At the Modern Marketing Expo (11-13 September 2019, Gallagher Convention Centre), Busi Mpilo Sipho (BMS) Branding showcased apparel that helps companies get their brand out there.
BMS believe that marketing is vital for companies that want to raise the awareness of their brands, and they offer a channel that is cheaper than traditional media – promotional products and corporate gifting. According to BMS, this channel reaches out to potential customers and allows them to physically interact with your brand.
They offer promotional items in the forms of wireless chargers, Bluetooth speakers, clothing, pens, caps, USB devices and more.
Cut2Size showcased branding materials at the Modern Marketing Expo that took place from 11-13 September 2019 at the Gallagher Convention Centre.
The company brand and cut metal, plastic, composite sheets and more. Cut2Size also produces indoor branding on: Chromadek signs in a frame and on a pole, aluminium die-cut signs, Perspex, which is digitally printed and can be engraved, aluminium and ABS stencils.
Lightwall introduced the curved pop-up system at the Modern Marketing Expo that took place from 11-13 September 2019 at the Gallagher Convention Centre.
The system is a portable, lightweight display that comes in single, double and triple sided sizes. It is seamless with integrated lighting and 360 degree viewing.
Ad Outpost team on their stand at the Modern Marketing Expo.
Ad Outpost brought creativity to life with their High Definition LED outdoor digital billboards at the Modern Marketing Expo that took place from 11-13 September 2019 at the Gallagher Convention Centre.
The cost-effective outdoor advertising solution with low production costs is available in high impact locations. The digital billboards are fitted with back-up generators that allow for 24/7 visibility regardless of power outages. The company also provides mini and maxi taxi stickers, pavelites, solar street names and more.
Airport Ads, a division of Provantage Media Group (PMG), marked the next step of its journey into the future with a strategic rebrand and refreshment of its corporate identity.
Launched in May 2012, Airport Ads has been the go-to media expert in the airports’ environment in Africa. The vision has shown sustained and exponential growth in this space, with a predominant share of advertising space in the South African market, and it is currently extending its footprint across Africa and the Middle East.
Airport Ads team at the rebranding event.
The brand’s new logo draws on elements of aircraft design, while the colour palette of gold, black and white emphasises understated elegance, which will resonate with upper LSM consumers and brands looking for a strategic media partner. An emphasis on minimalism underscores the stylish confidence of a globally relevant market leader.
Mzi Deliwe, Deputy CEO PMG and head of Airport Ads said, ‘With vast industry knowledge and a keen understanding of the market, we are already the most trusted brand at airports in South Africa and further afield. This brand rejuvenation emphasises both exclusivity and attention to detail – it speaks to our ability to offer unlimited opportunities to brands of distinction, through both impressive inventory and exceptional service. It also contributes to additional sophistication and global reach.’
The brand’s strategic intent introduces a tagline of ‘Limitless Solutions’ aligned with travel but also with vision and the need to exceed client expectations. Deliwe believes the new branding will change the image and status of Airport Ads in the market, positioning it even more securely as a knowledgeable co-pilot for discerning clients.
New Airport Ads logo
‘We want to emphasise quality, service and professionalism above all else. As award-winning pioneers, we are well equipped to offer the best guidance as well as a sense of immediacy, responsiveness and ownership to our valued clients in the airports environment,’ he concluded.
Vantage Digital stand at the Modern marketing Expo.
Vantage Digital showcased branding for vehicles like trucks and trailer brandingat the Modern Marketing Expo that took place from 11-13 September 2019 at the Gallagher Convention Centre.
The company also offers building wraps from printing to installations of the wrap. On the stand, they had high-resolution printing on stickers, magnetics, posters, fabric walls and wallpaper.
