The Loeries encompass every area of brand communication, and winning a Loerie is considered a testament of excellence. Entries are now open for the awards, which reward innovation and creativity in brand communication.
This year the Loeries challenges the industry to #fightthegoodfight and create work that moves society forward in a positive direction. ‘Every year we see increasing innovation in brand communication with brands, agencies and production houses exhibiting breakthrough thinking,’ said Loeries CEO Preetesh Sewraj. ‘The winners from this round will truly show us which individuals and organisations have been able to innovate and #fightthegoodfight during the challenges of this period in our history.’
The awards focus on every point where a brand interacts with people. Traditional categories like film, print and radio are included as well as areas like digital, design, music videos, architecture, live events, PR, shared value and service design.
As the highest accolade for creativity and innovation across our region, the Loeries promotes and supports creativity by helping marketers, agencies and consumers appreciate the value of ideas and fresh thinking.
Work flighted between 1st July 2020 and 30th June 2021 will be eligible to enter this round of the Loeries. Entry fees are locked at 2019 rates until 3rd May 2021 and entries close on 31st May 2021. Enter here. Modern Marketing is an official media partner of the Loeries.