The Penquin team will be responsible for lounge brand Grafton Everest’s strategic direction, digital campaign buying, social media accounts, creative elements, and all production needs. Grafton Everest is one of the brands within the Bravo Group.
‘The agency’s team hugely impressed us with their understanding of the Grafton Everest brand and the vision they saw for it going forward. It is great to work with a team who is as passionate as we are for lounge furniture and, I have no doubt, we have a winning partnership,’ said Amy Whittam, Marketing Executive at the Bravo Group.
‘Pitching in person gave us the winning edge,’ commented Ryan Nofal, acting MD at Penquin, when asked what their biggest differentiator was from the other agencies. ‘Being in the same room as the brand’s team enabled us to start forming a relationship between the brand and the agency. We welcome Grafton Everest to the Penquin family with excitement. The team is ready to take the brand to new heights.’