Ogilvy Appoints New Group CEO

Enver Groenewald, new Group CEO of Ogilvy South Africa.

Enver Groenewald has been appointed as the new Group CEO of Ogilvy South Africa, with effect from 1 October 2020.

Groenewald has deep expertise in multiple sectors, having worked in consulting, advisory and operations roles across FMCG, financial services, marketing, media and the public sector. He has experience in more than 25 markets across Africa, including most SADC countries as well as Kenya, Ethiopia, Ghana, Nigeria and Côte d’Ivoire.

Groenewald joins the agency from Unilever, where he has been Africa Director and served on their Africa Leadership Team for the past five years. As the incoming CEO, Groenewald will continue to drive Ogilvy’s commitment to transformation, which is embedded in the agency’s business objectives and agency culture.

‘Groenewald is a highly experienced, widely networked business leader with a 20-year career in senior and executive management in blue-chip South African and global organisations,’ said Paul O’Donnell, Chief Executive, Europe, Middle-East and Africa, and Executive Partner for The Ogilvy Group. ‘His breadth and depth of experience across industries will further strengthen our team’s ability to drive growth for our clients’ businesses. And, as a majority black-owned agency reflecting the aspirations of the country, he will continue driving Ogilvy SA’s transformation objectives of advancing black talent in operations and management.’

‘I’m thrilled to be back at Ogilvy,’ said Groenewald. ‘While my leadership approach is very focused on consultation and collaboration, my business philosophy is based on creating economic and social benefit through Purpose, People and Creativity. I can’t think of a better place than Ogilvy where these three elements intersect so powerfully. And, I am very excited to work alongside the group’s depth and breadth of industry talent as well as with the leading brands that Ogilvy helps grow.’