The Cannes Outdoor Lions celebrate creativity experienced out of home – work which leverages public spaces to telegraph a message or immerse consumers in a brand experience. Chris Garbutt, CCO at TBWA was the 2018 Outdoor Lions jury president.
Outstanding Outdoor
This year, Outdoor Lions Grands Prix went to Comedy Central New York, featuring SA’s own Trevor Noah in The Daily Show presents: The Donald J Trump Twitter Library, as well as McDonald’s Restaurants of Canada’s ‘Just Missed Us’, ‘On Your Left’, ‘Next Exit’, and ‘On Your Right’ campaign by Cossette, Toronto
The 2018 Cannes Outdoor Lions winners:
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