PAMRO is a marketing and media research organisation that was initiated and is run by, volunteers in the interest of promoting ‘best in breed’ research in Africa.
The theme for the conference is: ‘A Billion Africans, The Billion Dollar Media Question, Media Data and Analytics for Change’. The event will explore a 360 degree view of how to effectively use media research and measurement to drive relevance, creativity and innovation in advertising and media planning – now and in the future.
Date: 26 to 28 August 2018.
Venue: Radisson Blu Hotel, 38-40 Isaac John Street, Ikeja GRA Ikeja, Lagos, Nigeria.
For rates, please visit http://pamro.org/upcoming-events/2018lagos/