Tribeca Public Relations (Tribeca) will support Bestmed Medical Scheme (Bestmed) in communicating more effectively with existing and potential members, with an emphasis on simplicity and clarity, helping them understand their rights and responsibilities as medical scheme members.
Bestmed is South Africa’s largest self-administered medical scheme and fourth largest open medical scheme, and has appointed Tribeca as its PR agency after a competitive pitch process.
‘Quality healthcare is not affordable for most of our population, however, medical schemes continue to work at developing affordable options to make quality healthcare accessible to more people. We are excited to be able to communicate Bestmed’s intention to provide quality, affordable healthcare cover to many more South Africans,’ said Nicola Tarr, Business Unit Direct at Tribeca PR.
‘We consistently strive to provide the best healthcare solutions for our members. With Tribeca as our communications partner, we look forward to communicating our key objectives of providing value for money medical cover and excellent service to our members,’ said Denelle Morais, Manager: Marketing and Communication for Bestmed.