Airport Ads’ Visionet installed a new screen at O.R. Tambo International Airport (ORTIA) in Johannesburg that measures 4m x 9m and is strategically situated in the main corridor of the domestic departures area in Terminal B.
Visionet engages travellers via a large format digital network in highly desirable airport sites situated within some of the country’s premier economic hubs, including Lanseria International Airport north-west of Johannesburg and King Shaka International Airport in Durban.
Central to this is high reach and frequency and the audiences these airport environments are able to deliver. Mzi Deliwe, Deputy CEO of PMG and Head of Airport Ads said, ’The addition of Visionet at O.R. Tambo International is notable, as it significantly ramps up our digital offering while adding over 500,000 travellers monthly to the audience the network previously engaged. Not only can Visionet deliver the speed and quality that digital out of home technology offers, but due to its impressive size, there is also the opportunity for brands to achieve high impact and make a lasting impression with travellers.’