LATEST NEWS
What Leaders Can Do To Protect Work That Builds Brands And Shifts Businesses
The Nedbank IMC has announced Fran Luckin and Roanna Williams, Co-Chief Creative Officers at Boundless, as speakers for its 2026 conference. Under the 2026...
Advice For Marketers On Navigating The Big Industry Shifts
The theme of the 2026 Nedbank IMC is 'Shift Happens™'. Media partner Modern Marketing interviewed Khensani Nobanda, Group Chief Marketing Officer (CMO) at Nedbank,...
Focus On Measurements That Reflect Real Impact For Brands
According to Natascha Torres, Head of Digital Media Strategy at iqbusiness, programmatic advertising remains one of the most powerful ways for brands to reach...
Sponsorship Is Evolving From Brand Visibility To Meaningful Consumer Experiences
Thato Matlhabegoane, Director of Partnerships, Sponsorships and Experience at Duma Collective, says consumers no longer measure sponsorship by logo placement or naming rights alone....
Done By Design And RiXForensica Announce Strategic Partnership
Done By Design (DBD), a globally-focused strategic marketing, communications and growth firm, has announced a formal partnership with RiXForensica, a technology-driven forensic investigations firm,...
Publicis Groupe Africa Celebrates Standout Performance At Cannes Lions
Some of Publicis Groupe Africa's highlights at the Cannes Lions International Festival of Creativity 2026 include the Leo Constellation being named Regional Network of...
Effie Awards South Africa Announces 2026 Jury
The Effie Awards remain the globally recognised benchmark for marketing effectiveness, rewarding ideas that work, campaigns that are grounded in insight, fuelled by creativity...
The Importance Of Understanding Reach In Media Monitoring
According to Joe Hamman, Director, Novus Group, a reach figure indicates how many people could have been exposed to a piece of coverage. It does...
