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Combine The Precision Of Modern Marketing With The Power Of Human Truth

Combine The Precision Of Modern Marketing With The Power Of Human Truth

Jacques Burger, CEO at The Up&Up Group, says as creative industry leaders, we like to believe we are in the business of rational persuasion....
PSG Financial Services' Brand Refresh Enhances Digital Engagement

PSG Financial Services’ Brand Refresh Enhances Digital Engagement

PSG Financial Services' brand identity update includes a revamped logo and visual identity, as well as a new website, bringing a more intuitive and...
Corona Transforms High-Traffic Billboards With User-Generated Sunsets

Corona Transforms High-Traffic Billboards With User-Generated Sunsets

In a 'first to market' OOH Innovation never done before in South Africa, 2700 sunset moments captured by everyday South Africans were showcased over...
African Marketing Confederation Highlighting The Continent’s Growing Global Influence

African Marketing Confederation Highlighting The Continent’s Growing Global Influence

As the African marketing sector prepares for the 5th Annual AMC Conference in Zambia this September, the African Marketing Confederation (AMC) is highlighting the...
New Innovation Designed To Connect Users Instantly To Campaign Content

New Innovation Designed To Connect Users Instantly To Campaign Content

A new digital innovation aimed at transforming how social impact campaigns engage with the public was unveiled at the launch of Walk Her Story,...
Connected Is A Powerful Yet Underutilised Channel In Media Planning

Connected TV Is A Powerful Yet Underused Channel In Media Planning

Leslie Adams, Sales Director at Reach Africa, says Connected TV (CTV) receives just 7% of total media budgets, despite delivering a knockout punch on...
Botswana Department Of Broadcasting Services Removes Stipulation For Local Commercial Production

Botswana Department Of Broadcasting Services Removes Stipulation For Local Commercial Production

The Botswana Department of Broadcasting Services has removed the local production rule and has appointed Marnox Media as its South African agent. Marnox Media...
iPendoring Awards 2026 Celebrating Indigenous Voices Enter Now

iPendoring Awards 2026 Celebrating Indigenous Voices – Enter Now

Entries are now open for the 2026 Indigenous Language iPendoring Awards and will close on 28 August 2026, with the awards ceremony scheduled for...
Heinekens Whisper Mode Social Experiment Tests Fans' Ability To Watch Football Quietly

Heineken®’s Whisper Mode Social Experiment Tests Fans’ Ability To Watch Football Quietly

For many football fans, late‑night matches usually come with an unspoken tension: keep the noise down or wake up the whole house trying. ‘Whisper...
Influencer Marketing In Africa Scales Through Precision, Not Duplication

Influencer Marketing In Africa Scales Through Precision, Not Duplication

Xoliswa Mkize, Senior Client Success Manager at Humanz, says working on fintech influencer campaigns across Cameroon, Côte d’Ivoire, Uganda, and Zambia has reinforced a...
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