LATEST NEWS
Strategy Is The Invisible Force That Drives Success In Advertising
Tumi Rabanye, Managing Partner, Strategy, at Leagas Delaney South Africa, says strategy in advertising is like a nerve: invisible but essential. Strategy is often...
RMB Announces New Brand Campaign
RMB's new brand campaign, ‘Ideas Love Company’ showcases the creatively resilient spirit that the talent-brand is known for. RMB prides itself on investing in,...
Enter The Bookmark Awards 2025
With the submission deadline fast approaching, the Interactive Advertising Bureau (IAB) South Africa calls upon creative agencies, businesses, and individual digital marketers to enter...
OneDayOnly’s Campaign Turns April Fool’s Joke Into A Force For Good
On 1 April, South Africans looking for a once-in-a-lifetime advertising opportunity were met with an unexpected offer on OneDayOnly.co.za - ad space for sale...
Polygon’s New Solution Allows Brands To Take Over The City During Major Events
Urban Takeovers enables advertisers to leverage the continent’s largest network of DOOH inventory, which includes thousands of digital screens across malls, forecourts, lifestyle venues...
Publicis Groupe Africa Continues To Empower The Next Generation Of Creative Talent
Designed as a fully funded and accredited graduate programme, Publicis Groupe Africa’s Le Cubs programme offers participants hands-on learning in partnership with the Red...
Sport Is The Offline, Community-Building Experience That Young People Are Longing For
Dono White, Strategy Director at VML South Africa, says with the acceleration of all things digital and AI, humans are losing their grip on...
10 Tips To Create A Winning Webinar Marketing Strategy
According to Dylan Kohlstadt, CEO and Founder of Shift ONE Digital, webinars can turn a quick one-hour session into engaged customers. They’re a direct...
Nedbank IMC Conference’s Unique Thought Leaders Will Share Transformational Stories
Africa’s biggest marketing conference, the Nedbank IMC, is well-known for its hard-hitting, often unexpected agenda. This year, former Gang Boss Welcome Witbooi and Combat...
Gerety Award Will Spotlight The World’s Most Creative In-House Agency
The 2025 Gerety Awards standard deadline is April 11th and continuing last year’s partnership with The Industry Club, Gerety announced that they will be...