LATEST NEWS

Corona Redefines Outdoor Advertising With Air-Purifying Plant Installations

Corona Redefines Outdoor Advertising With Air-Purifying Plant Installations

Corona’s latest 'Made With Natural Ingredients' platform transforms traditional out of home (OOH) into living, breathing installations—each made from over 1000 plants, helping improve...
Google Brings YouTube Works Awards For Innovative Advertising Campaigns To SA

Google Brings YouTube Works Awards For Innovative Advertising Campaigns To SA

Google announced the launch of the YouTube Works Awards. These awards have been celebrating the most impactful and innovative advertising campaigns across 15+ markets,...
The Impact Of Free Speech And Regulation In Social Media On Digital Marketers

The Impact Of Free Speech And Regulation In Social Media On Digital Marketers

Grant Lapping, Digital Executive at midnight, says 2025 will be pivotal in determining just how free ‘free speech’ should be on platforms where hundreds...
The Increase Of Smaller Studios And Agencies Is Reshaping The Creative Industry

The Increase Of Smaller Studios And Agencies Is Reshaping The Creative Industry

Not very long ago, big business seemed to be at the core of the creative world. Clients were set on aligning with the largest...
Webfluential And TheSalt Introduce A New Framework For Africa’s Creators To Turn Content Into Commerce

Webfluential And TheSalt Introduce A New Framework For Africa’s Creators To Turn Content Into...

To help more of the continent’s creators achieve financial stability, Webfluential and theSalt have introduced the Creator’s Second Salary Blueprint. This framework is built...
Don’t Miss The Loeries Early Bird Deadline - 25 April

Don’t Miss The Loeries Early Bird Deadline – 25 April

Answer the call and celebrate the tenacity that drives creative excellence – from that late-night spark of inspiration to the countless reviews that perfect...
Why Arent We Seeing More Effective Personalisation

Why Aren’t We Seeing More Effective Personalisation?

Andrew Solomon, Client Strategy Director, Achievement Awards Group, says that businesses can do personalisation better. While there are a few examples of great personalisation,...
Heineken And Ster-Kinekor Join Forces To Drive Creative Innovation And Digital Excellence

Heineken And Ster-Kinekor Join Forces To Drive Creative Innovation And Digital Excellence

Heineken® and Ster-Kinekor are championing young creatives at Cannes Young Lions 2025. Ster-Kinekor, as the official representative to Cannes Lions, is proud to announce...
The Impact Of AI On Brands And Marketers

The Impact Of AI On Brands And Marketers

The Association for Communication and Advertising (ACA) hosted its first-ever AI in Advertising Forum at the WPP Campus in Johannesburg on the 13th March....
The TV Licence System Is On Life Support, Will A Streaming Levy Revive It

The TV Licence System Is On Life Support, Will A Streaming Levy Revive It?

Leslie Adams, Sales Director at Reach Africa, says TV licences are outdated, but is a streaming levy the right fix? The TV licence system...
This is Modern Marketing