LATEST NEWS
Polygon Taps Into Padel Court Network To Connect Advertisers With Consumers
In the past decade, the number of people playing Padel worldwide has more than doubled from approximately 12 million people in 2014, to around...
First-Party Data Can Be The Matchmaker Between Brands And Consumers
Ever been on an awkward blind date or approached by someone who completely missed the mark? That’s the disconnect many consumers feel when bombarded...
These Are The Basics Of A Good, Brand-Serving Communications Strategy
Flow Communications says the days of distinct strategies for PR, social media, content, digital (and so on) are over. Today, brands and businesses invest...
Tips For Navigating The Digital Marketing Landscape In 2025
Described by some as a year of chaos, last year ended with a collective sigh of relief from many CMOs. We expect the year...
Creators, Not Corporations, Are Shaping What’s Next
Albert Makoeng, Managing Director, Influencer Division at Nfinity, says the creator economy isn’t a side hustle or a fad. It’s real, and it’s here...
FCB Africa Announces New Chief Experience Officer
Tumiso Masoha brings over two decades of expertise in marketing, communications, and business development. He has a proven track record of reshaping brand-agency relationships,...
Delta Victor Bravo Appoints New Strategy Analyst
Sinovuyo Mdunge has joined Delta Victor Bravo as a Strategy Analyst, following her successful internship with the company. Mdunge holds a BCom Honours in...
Omnichannel Trends For Retailers In 2025
Zak Haeri, MD of NIQ South Africa, says to thrive in a dynamic and interconnected retail environment, retailers must provide a seamless omnichannel experience...