LATEST NEWS
Season’s Greetings From Modern Marketing
Thank you to our valued readers and advertisers for your support during this year. Modern Marketing will be closing on Friday 13 December 2024...
Penquin Wins Agency of the Year At 2024 MMA SMARTIES Sub-Saharan Africa Awards
The MMA SMARTIES Sub-Saharan Africa Awards honour the most effective modern marketing efforts within the Sub-Saharan region. This prestigious platform celebrates innovation and impact,...
The Power Of Digital Channels In Building Brand Awareness
According to Madelene Cronje, digital campaign lead at midnight, the innovation agency of iqbusiness, most South African marketers have experienced how well digital works...
PRISA Launches Initiative To Empower Next Generation of PR And Communication Professionals
Set to roll out in 2025, the SMARTGEN initiative is an important step forward in fostering inclusivity, professional development and innovation within the public...
Sunshinegun Collaborates With New Agency On Brand Identity
The team at Sunshinegun has brought We Are Bizarre’s brand identity to life. We Are Bizarre, a new agency, specialise in solving hard problems...
IAB South Africa Announces Elizabeth Mokwena As New Jury President For 2025 Bookmark Awards
Elizabeth Mokwena is a seasoned pan-African brand builder with more than 14 years of experience in the FMCG industry and brings a wealth of...
AdFocus Award Winners Announced
Unique in the creative industry awards space, the Financial Mail AdFocus Awards reward agencies and how they are run, from their people to their...
12 Top SA Creatives Get Spots On One Show 2025 Global Jury
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded...