SPARK Media announced its digital advertising partnership with Private Property. Advertisers can access audiences that are primed to engage with products and services that relate to the buying or selling of homes.
‘In our continued efforts to connect advertisers with relevant audiences, we partnered with Private Property to bring a unique opportunity to our agency and brand partners,’ said Marc du Plessis, Joint CEO of Spark Media. ‘While it may not be intuitive to think of a property portal as a prime audience for anything but homes and property financing, users on the site are however primed to engage with many other categories, such as home appliances, furniture, schools, tech for the home and many more.’
‘We pride ourselves on tactical solutions for both advertisers and customers,’ concluded du Plessis. ‘Pairing one of South Africa’s top property platforms with our interest-based and location targeting capabilities gives advertisers a comprehensive advertising solution.’
