South African news anchor Shahan Ramkissoon joins Eclipse Communications at a time of steady growth, with the agency recently adding clients such as Nando’s, Weylandts, Mondelez and Roche, among others, to its portfolio.
As Chief Strategy Officer, he will form part of the executive leadership team guiding the growth of the agency, its people and clients. Ramkissoon’s experience spans three continents over the last 18 years, having worked in South Africa, New York and London. Most recently, he was the prime time news anchor on eNCA from 5-8pm, every weeknight. He made his mark with his no-nonsense approach and hard-hitting interview style, particularly with politicians.
According to Eclipse Communications CEO, Cheryl Reddy, the people diversity at the agency has led to many successes with clients, as the collective backgrounds and experiences of the team brings a different thinking and ideation for brands.
‘Ramkissoon’s understanding of media, how news is consumed, his journalistic integrity, coupled with his strategic thinking will add immense value to what we offer clients today. We pride ourselves on our diverse thinking for our business and our clients, so I see him asking the right questions, in the development of the right strategy, ultimately achieving the desired outcomes for our business and clients,’ said Reddy.
Ramkissoon will play a pivotal role in the direction of the agency, leading strategy for clients, working closely with the founding partners on group-wide initiatives and he will be key in the development of an in-house media training division.
Ramkissoon added, ‘South Africans are well aware that I’m not afraid to take on any challenge, and I am more than ready for the next one. I am grateful for my many years in journalism which taught me among many traits, agility, persistence, and resilience – I believe these will carry me throughout my career. I am encouraged by the growth trajectory of Eclipse Communications. From the brands it works on, to its talented people and its market offering, it excites me to be part of this progressive agency. A journalist mindset is integral to the role of communications, particularly public relations, so I am excited about applying my skills to this new role.’
Chairman of the Eclipse Group of Companies, Steve Powell concluded, ‘I am delighted that Ramkissoon has chosen to join our growing business. His undoubted skills, experience and desire to be part of our leadership team will not only further strengthen our team but also drive our investment strategy and the addition of new service offerings both locally and internationally.’
ECLIPSE COMMUNICATIONS
www.eclipsecomms.com
