Founders of Joe Public United – Gareth Leck, Group Chief Executive Officer and Pepe Marais, Group Chief Creative Officer – have elected to reduce their salaries by one third for the next three months with immediate effect, heeding the call made by President Cyril Ramaphosa during last week’s lockdown extension speech.
The funds raised in doing so will be donated to the Solidarity Fund in support of the country’s COVID-19 relief efforts. ‘The decision is aligned to the purpose of our business and is simply the correct thing to do during these extraordinary times,’ said Marais.
Leck added, ‘We remain united in the growth of our country and encourage executives within the advertising industry who can do so, to respond to the president’s call in a likewise manner.’
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