The Loeries, Africa and The Middle East’s premier brand communications festival, has opened entries for 2024. The entry eligibility period is for work that was commercially published, launched or aired to a substantial audience anytime from 1 July 2023 to 30 June 2024. Entries are open immediately with the early bird entry deadline set for 3 May, with the entry phase planned for a closing date of 31 May. Modern Marketing is a proud media partner of The Loeries.
‘The Loeries is an organisation that is built on the mission of enhancing creative innovation,’ said Loeries CEO, Preetesh Sewraj. ‘This year we continue this goal through this first step – opening of entries. This will allow brands, agencies, production companies and anyone that creates brand communication to submit their work into a judging programme that is rooted not just in a long history, but also in sound governance that is globally respected.’
The Loeries focuses on key categories where creative excellence amplifies a brand’s ability to connect with its audience. Entrants therefore have the choice of submitting their work in a number of categories such as film, print, radio and audio, digital, design, live events, PR, social impact campaign, service design, media innovation and a number of other innovative categories. These categories are continuously refined annually to ensure that they represent a true view of the types of consumer communication being created across the region.
THE LOERIES
https://www.loeries.com
