Effie South Africa has issued a call for entries for the 2023 Effie Awards South Africa Programme. Entries will be accepted via the Effie entry portal from the 6th of April through to midnight on June 14th 2023, and the Effie Gala Awards Ceremony will be held on September 15th in Johannesburg.
South African agencies, clients, media partners and start-ups are invited to submit their entries via the Effie Awards South Africa website. For more information on how to enter, click here.
Now in its third year on home soil, the world’s preeminent marketing effectiveness awards programme is levelling up through its partnership with the Nedbank IMC Conference – Africa’s leading marketing conference. The merging of the two premier industry events means that Friday, the 15th of September 2023, will see the Nedbank IMC Conference serving as home of the Effie South Africa summit. The awards ceremony will be held following the conference, both of which will take place at Urban Brew Studios in Randburg.
‘As in previous years, we look forward to uncovering the work that delivered on campaign-stated objectives. This year, however, sees the introduction of our partnership with the Nedbank IMC Conference – a partnership we are particularly proud to be part of. The collaboration between agency and client is absolutely critical in the formation and execution of an effective campaign, and we’re very excited to see insights and results in effective marketing play out at both events,’ said Mathe Okaba, CEO at the ACA – organiser of the Effie Awards programme in South Africa.
Entry Categories
Entrants can look forward to over 70 categories across two category groups, as has been the case in the past. Campaign eligibility dates for the Sustained Success Category are 1 February 2020 – 31 January 2023 (36 months) and 1 February 2021 – 31 January 2022 (12 months) for all other categories.
It is recommended that entrants download and familiarise themselves with all the entry documents, categories and requirements before initiating the online entry process.
‘We’re bringing marketers and agencies closer together this year, with the emphasis squarely on those partnerships, and we cannot emphasise the importance of that collaborative spirit enough. Whichever way we wish to look at it, what we do as a sector and as a profession is about results. This is echoed by the Effie/Nedbank IMC Conference partnership. So, be prepared for incredible insights at the conference, and find out how they are converted into effective marketing campaigns at the Effie Awards,’ concluded Okaba.
Modern Marketing is a proud media partner of the Nedbank IMC Conference.
EFFIE AWARDS SOUTH AFRICA
http://www.effieawards.co.za
