LATEST NEWS
Interpreting The Real Value Of Media
Joe Hamman, Director at Novus Group, explains why media monitoring needs to evolve into media intelligence, helping organisations identify emerging conversations, shifts in sentiment...
Seven Tips For A Creative Graduate Applying For A New Job
Avi Ramsundra, Dean at AAA School of Advertising, highlights seven tips to help one's application stand out in a sea of sameness. Landing your...
Changing The Question With Programmatic-Enabled Digital Place-Based Networks
For most of its modern history, Out of Home has answered one question: where are the people? Reach models, measurement systems and screen formats...
Escaping The Thought Leadership Trap
According to Nkateko Khosa, Business Unit Director at BOLD, executives have confused visibility with influence, and their communications teams are helping them do it.
Spend...
VML Report Reveals Several Shaping The Consumer Experience
According to VML's 10th annual Future Shopper report, the consumer reality paints a pragmatic picture that highlights a growing disconnect between industry AI ambition...
FCB Africa And Meta Media Create Independent African Marketing Agency
With FCB Africa and Meta Media’s chapters now closed, HUMANTRUTH begins its own. After 100 years of building South Africa’s most iconic brands, FCB...
What Makes The Smartest Digital Out-Of-Home Plan?
Steve Duck, Chief Revenue Officer: Media at Tractor Outdoor, writes that the smartest digital out-of-home plans combine share of voice and programmatic buying. Marketers...
South African Campaigns Shine On The Global Stage
South African retail marketing agency EBM Group (EBM) earned eight international awards and 12 finalist recognitions at the 2026 SOLAL Marketing Awards, that took...
