LATEST NEWS
South African Brands Need To Embrace The Always-On Mindset
According to Martin Slabbert, Head of Newsroom, Alkemi Collective, if your brand's communication strategy still relies on a single, massive launch event every quarter,...
A South African Idea Sees Heineken Launch ‘Bar De Change’
A Heineken® beer abroad can cost up to three times more than it does at home for South Africans which affects how much we...
Retailers Are Experiencing Tech Exhaustion
Although smartphones are now widely accessible, an estimated 95% of retail in emerging markets remains offline, not because small businesses are avoiding technology, but...
Choosing The Cheapest Agency Can Be A Very Expensive Mistake
You’re choosing a communications partner, after all. You’re investing in the health of your brand, the future of your business, and the relationships you...
Creators Are The Most Efficient Trust-Builders Brands Can Invest In
Michael Cost, Head of Strategy and Client Development, Humanz, says in 2026, the brands that win are not the ones shouting louder, although paid...
The Marketing Industry Is Facing A Shortage Of People Who Can Manage AI
While some commentators suggest that artificial intelligence will reduce the need for marketing talent and shrink agency teams, early signals from the industry point...
Using Marketing And Technology For Community Impact
Deep South Report is a technology-enabled community information system that provides verified, real-time updates to more than 20,000 residents and travellers across the Southern...
Why National Marketing Strategies Are Failing At A Local Level
Caitlyn Greve, Digital Co-Ordinator at Sauce Advertising, says if you are a marketing decision-maker, you need to hear this: brands are not just losing...
Gaming Is One Of The Most Engaged Segments Of The Digital Consumer Landscape
According to new data from consumer insights agency KLA using YouGov Profiles+ data, among South African internet users, 62% stream games and 61% download...
Club Med Launches Latest Campaign
Today’s travellers are no longer simply booking holidays, they are seeking immersive experiences that feel cinematic, emotional and memorable. Against this backdrop, Club Med...
